Changing tide: Marina Bay Sands champions sustainable seafoodBy Lauren Arena
08 Nov 2017
Marina Bay Sands has partnered with WWF Singapore in an effort to champion sustainable seafood consumption and raise sustainability standards within Asia’s hospitality industry.
Together with WWF, the integrated resort has developed measurable goals to improve responsible seafood procurement and transform its supply chain—this includes an ambitious goal to have 50 per cent of its seafood supply (by volume) responsibly sourced by 2020.
The mega resort, which includes the Sands Expo Centre, Shoppes, and the Art & Science Museum, currently procures four million kilos of seafood per year and sources 23,000 seafood items—that’s some serious buying power.
Marina Bay Sands senior vice president, hotel operations, Ian Wilson, says the resort plans to use this power to educate and influence consumers and, ultimately, drive change across the industry.
“We recognise the significance and impact of our sustainability actions within Asia’s hospitality industry, and down the supply chain. In partnership with WWF, we have the opportunity to make great strides towards ensuring all the seafood served on our property comes from sustainable stock and is sourced responsibly,” he says.
“We hope to elevate sustainability standards, raise awareness among our guests and inspire other industry players to follow suit. This is not about a single venue; it’s about creating a better world for our children.”
Wilson says “sheer market dynamics” and greater consumer expectations will create a compelling business proposition for other venues and hotels to follow his lead and enter into the sustainability discussion.
WWF Singapore CEO, Elaine Tan, commended MBS for stepping up as a sustainability leader.
“Given its sheer volume, the move to sustainability has the potential to benefit marine ecosystems and local communities in this region. The resort’s investment in current and future supply chains through sustainable aquaculture raises the bar for how other large-scale businesses should be sourcing."
Through the partnership, Marina Bay Sands is also supporting four aquaculture farms in Malaysia to implement certified sustainable farming practices—a first such collaboration for WWF Singapore.
As part of this process, these farms will improve aquaculture practices to support marine environments and provide secure livelihoods for communities across Langkawi, Penang, Perak and Selangor. By 2020, at least three out of four farms will be ready for sustainable certification by the Aquaculture Stewardship Council.
Enhanced green meeting packages
The integrated resort has also updated the “It’s Easy Meeting Green” package, and will now donate S$1 per delegate to support the aquaculture farms in Malaysia.
In 2018, Marina Bay Sands will also launch a new Responsible Harvest Menu serving sustainable seafood options, made in collaboration with WWF. By 2020, it aims to host at least 300 green events that adopt sustainable packages and offerings supported by WWF.
The WWF collaboration adds another layer to Marina Bay Sands’ global sustainability strategy, Sands ECO360°, which drives the stewardship of responsible business in the areas of green buildings, environmentally responsible operations, green meetings and sustainability education and outreach.
Main image: Marina Bay Sands' Ian Wilson with WWF Singapore CEO, Elaine Tan
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