BEIJING China International Travel Service (CITS) International M.I.C.E. Co. has opened a professional conference organiser (PCO) division.

The new venture will provide congress management solutions and act as a consultant to the event’s organising committee. Destination management and technical and creative production will also be offered.

The division expects to capitalise on CITS’s existing relationships with government departments, trade associations and other relevant institutions.

Dorothy Yeo, PCO director of CITS International M.I.C.E. Co. said: “With the intensified, ever-changing environment and higher deliverances in event management, being equipped with the core competencies of a PCO is a key to success.  We are confident CITS is well-endowed to manage and deliver successful congresses.”

CITS has injected US$15 million into the initiative.